Imperial Treasure Group
Imperial Treasure Group (“ITG”) is a Chinese cuisine restaurant operator with restaurants in Singapore, China, and Hong Kong. Today, the Group has about 26 restaurants under its name with offerings across the fine dining, premium casual and casual concepts. The Group is known for providing consistently high-quality authentic Chinese cuisine and impeccable and consistent customer service. With over 50 accolades, including Michelin-stars in the recent Shanghai, Macau, and Singapore Michelin Guides, it is clear ITG has won the hearts of gourmands and casual diners alike.
- Strong reputation as a premium Chinese cuisine restaurant in Singapore and China provided an established platform for international expansion
- Global Chinese fine-dining niche under saturated compared to Western and Japanese fine-dining, strong potential to become leading brand across Asia and major global cities (e.g., London, Paris)
- Management with a strong track record and experience in delivering multiple dining concepts with strong branding
- Completed follow-on acquisition of Oriental Group, a leading fine Chinese cuisine restaurant operator in Malaysia in November 2015
- Led execution of international expansion, with three new sites launched in 2017 (Hong Kong, Guangzhou, Incheon) and two new sites in London and Paris scheduled for 2018 opening
- Revamped ITG’s logo and corporate identity, as well as launched loyalty program to increase customer engagement and retention
- Strengthened HR processes, in particular learning and development as well as career progression planning, and improved employment attractiveness
Buoyed by the success of ITG’s new international openings in Hong Kong and Incheon, the Group is committed to continuing the roll out of premium fine Chinese cuisine restaurants in world class locations.